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LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)
LG Pro:Centric SMART 55LV761H (EU)

55LV761H (EU)

LV761H Series

Europe  Share

Key Feature

  • Pro:Centric Smart
  • Pro:Centric Direct Ready
  • Bluetooth Sound Sync & LG Sound Sync
  • Commercial Swivel Stand
  • Pro:Idiom

Pro:Centric Smart Application Platform

LG Pro:Centric SMART offers extended customizable tools; HTML5, Java and Flash. With these, the partners can optimize Commercial TVs to edit and develop their own enhanced service design. Also, it gives visual impact on and delivers messages to customers as users intend.

Pro:Centric Direct Ready

Simply create your own templates and remotely manage TVs on the IP network with Pro:Centric Direct, LG’s content management software. Pro:Centric Direct offers a free design template, along with customizable widgets and three types of theme templates (Cinematic-type, Grid-type, Bar-type) in order to promote branding and meet guests’ tastes and needs. Its interactive solution, including 1-click service, and intuitive UI impress guests while elevating their hotel experience. Plus, for hoteliers, not only does it offer efficient content production and management, but it also maximizes advertisement effectiveness, which contributes to improving the hotel brand.

Pro:Centric Server Application

You can now differentiate your hotel with our customizable templates and pages which can be specialized for your property. Pro:Centric provides you a solution that is easily customizable for your business.

Smart Connectivity


SmartShare allows users to share content more easily and quickly. It also searches for the content they want in order to share it more easily and accurately, thereby simplifying the process of sharing between various devices.

Smart Connectivity

Bluetooth Sound Sync (Bluetooth 3.0)

Bluetooth Sound Sync enables users to listen to music on a mobile device through TV speakers via Bluetooth connection.
 *Support devices for Bluetooth Sound Sync : Android (above v4.4 KitKat) / iOS based Mobile Device

Smart Connectivity & Convenience


Connect a smartphone or a laptop PC to TV via a Wi-Fi Direct connection. The TV will display the device's screen, and users can share their content and memories together.

Smart Connectivity & Convenience


SoftAP means Software enabled Access Point. This “Virtual” Wi-Fi feature executes by software working on the device to create a wireless hotspot.
* SoftAP should be set in installation menu after TV is on.
* Smart Mirroring may not be operated at the same time.

Tech Spec

  • Display

    Display spec
    Resolution 1,920 x 1,080 (FHD)
    Type Edge LED
    Brightness (cd/m²) 400
  • Broadcasting System

    Broadcasting System spec
    Analog PAL / SECAM
    Digital DVB-T2/C/S2
  • Video

    Video spec
    Real Cinema 24p (3:3 pull down)
    Aspect Ratio • 6 modes (16:9, Original, Full wide, 4:3, Vertical Zoom, All-Direction Zoom)
    Picture Engine XD Engine
  • Audio

    Audio spec
    Audio Output / Speaker System 10W + 10W / 2.0 ch
    Sound Mode • 6 modes (Standard, Cinema, Clear Voice III, Sports, Music, Game)
  • Solution

    Solution spec
    Type Pro:Centric Smart, V, Direct
    RF • (1 Tuner)
    HCAP (SDK) GEM / Flash /HTML5
    Pro:Centric Application PCA 3.7
    Data Streaming (IP &RF)
    Digital Right Management Pro:Idiom
  • Feature

    Feature spec
    Hospitality Hotel Mode, Lock Mode, Welcome Screen, Insert Image, External Speaker Out, Instant ON, One Channel Map, External Clock Ready, External Power, RJP Compatibility, RTC (Real Time Clock), webRTC Ready
    Installation EzManager, USB Cloning
    Management Wake on RF, WOL, Remote Diagnostics, TVLink Interactive, IR Out, Multi IR Code, HTNG/HDMI-CEC
  • Dimension (Unit: mm)

    Dimension (Unit: mm) spec
    Vesa 300 x 300
    W x H x D / weight (with stand) 1,241 x 770 x 303 / 19.7kg
    W x H x D / weight (Packing) 1,360 x 860 x 190 / 24.4kg
  • Interface

    Interface spec
    Side HDMI IN, USB(2), CI Slot
    Rear RF In (2), AV In, Video Component In (Phone Jack Type), Digital Audio Out (Optical), HDMI Input, RS-232C (Control&Service), Headphone Out, Clock Interface, RJ45 (2), External Speaker Out (2)
  • Smart Features

    Smart Features spec
    Smart UX webOS 3.5, Commercial Smart Home, Web Browser, Pre-loaded Apps, SDP (Service Delivery Platform) compatibility, Magic Remote Ready
    Connectivity SoftAP, WiFi (ac), ScreenShare (Miracast), SmartShare, DIAL, Bluetooth Sound Sync, LG Sound Sync
  • General

    General spec
    Region Europe

To download product manuals, please visit the Manual Download Page (Click).

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Product design, features and specifications are subject to change without notice and may also differ based on your region of purchase.
Screen images are simulated and/or dramatized. Some features in videos may not be available on all models. Please refer to the TECHNICAL SPECIFICATIONS tab for a complete list of features by model.