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LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)
LG Pro:Centric SMART 75UT770H (NA)

75UT770H (NA)

UT770H Series

North America  Share

Key Feature

  • Pro:Centric Hotel Management Solution
  • Embedded b-LAN
  • NanoCell Display
  • Voice Recognition
01-A Premium Smart Hotel TV With Pro Centric Smart

A Premium Smart Hotel TV With Pro : Centric Smart

The interactive smart solution, Pro: Centric SMART which is applied to UT770H, provides customers more convenience. Also, SDK Tools, Pre-Loaded Apps and content management software (Pro: Central V, Pro: Centric Direct), UHD quality, voice recognition technology satisfies hotel visitors more and optimizes your hotel brand value.
02-Pro Centric Hotel Management Solution


Pro:Centric Hotel Management Solution

Pro:Centric SMART is optimized for customizing hospitality services for hotel brands and guests through an IP & RF infrastructure. With its high picture quality, sophisticated design, and advanced connectivity functions, it upscales in-room entertainment and enhances convenience through high-end technology.
03-Pro Centric Server Application


Pro:Centric Server Application

You can now express your hotel's unique identity with our customizable templates and pages. Pro:Centric provides you with a solution that be especially customized for your business.
04-Pro Centric Direct Solution


Pro:Centric Direct Solution

Pro:Centric Direct is a hotel content management system that supports simple editing tools and provides various solutions such as 1-click service and IP network-based remote management. With this solution, users can easily edit the user interface, provide customized service, and efficiently manage all TVs.
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NanoCell Technology

NanoCell TV delivers a broad spectrum of color and lifelike accuracy with advanced NanoCell technology, which makes LG Hotel TV best ever.
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NanoCell Technology

NanoCell TV delivers a broad spectrum of color and lifelike accuracy with advanced NanoCell technology, which makes LG Hotel TV best ever.
05-Voice Recognition


Voice Recognition

From seamless interaction to consistent user experience, LG is going one step further to lead the commercial TV market by including voice recognition, allowing users to easily control LG TVs.
06-Soft AP and Embedded b-LAN


Soft AP and Embedded b-LAN

Software-enabled Access Point (SoftAP) is a “virtual” Wi-Fi feature that uses software to create a wireless hotspot. The current version supports Bridge Mode, which enables network managers to control connected devices.
07-Smart TV by LG WebOS 4 5


Smart TV by LG WebOS 4.5

This is LG Smart TV with WebOS 4.5. Explore the latest LG Smart TV features, and discover TVs that deliver innovative technology, remarkable clarity, and true-to-life colors.
08-Instant On


Instant On

The high speed loading system enables users to enjoy content immediately after turning on the TV.
09-Multi IR


Multi IR

Multi IR function eliminates the signal interference of remote controls that occurs between TVs in multiple rooms. This system also works on the same LG TV model.



EzManager provides a convenient installation function for automatically set up Pro: Centric TV settings without the extra effort of configuration. Auto-installation requires 1-3 minutes while manual installation requires 3-5 minutes.
12-USB Cloning


USB Cloning

USB data cloning makes managing multiple displays more efficient for optimal operation. Instead of setting up each display one by one, data can be copied to a USB for one display, and then that data will be sent to the other displays through a USB plug-in.
13-Pro Idiom



Prevent any illegal copying of content with widely used DRM (Digital Right Management).
14-Quick Menu


Quick Menu

Enjoy LG’s easy home menu solution. Now LG provides the new Quick menu (ver. 3.0), making it easier and more user-friendly than ever. The solution has been upgraded in a big way with the addition of the new Hotel Promotional Video Creation Tool.
15-LAN out with VLAN (Virtual LAN) ID


LAN out with VLAN (Virtual LAN) ID

Enhance the connectivity experience by overcoming the constraints of space. This feature enables users to manage a virtual LAN via the LAN out function, setting an ID for each device in the TV menu.

Tech Spec

  • Display

    Display spec
    Inch 75
    Resolution 3,840 x 2,160 (UHD)
    Type Nanocell (Nano Bezel)
    Backlight Unit Type Edge
    Brightness (nit) 400
  • Broadcasting System

    Broadcasting System spec
    TV Reception ATSC / Clear QAM/VSB, Analog NTSC
  • Video

    Video spec
    HDR (Dolby Vision / 10 Pro / HLG) Yes / Yes / Yes
  • Audio

    Audio spec
    Audio Output 20W + 20W
    Speaker System 2.0 ch
    One Touch Sound Tuning Ready
    LG Sound Sync Bluetooth required
  • Hospitality Solution

    Hospitality Solution spec
    Solution Type Pro:Centric (Smart, V, Direct), Quick Menu 3.0
    Data Streaming (IP & RF) Yes
    HCAP (GEM/FLASH/HTML)<br>※ Service Carousel (TLL/XML) GEM / HTML5
    IP Return path Yes
    Multicast / Unicast ready Yes / Yes
    webRTC (Real Time Communication) Yes
    Pro:Centric Application (version) PCA3.8
    Pro:Centric Server PCS400R
    DRM Pro:Idiom (S/W Type), Pro:Idiom Media
  • Feature

    Feature spec
    Hospitality Hotel Mode(Installer Menu), Welcome Screen(Splash Image), Insert Image, One Channel Map(LCM), External Speaker Out (Int / Ext Variable / Fixed), Instant ON, V-Lan Tag, RJP (Remote Jack Pack) Compatibility, Auto Off / Sleep Timer, Motion Eye Care
  • Jack Interface

    Jack Interface spec
    Set Side HDMI In 2.0(2), USB 2.0
    Set Rear RS-232C (Control & Service, Phone Jack Type), RJ45 (Usage Purpose : 1 (Ethernet)), RF In(Dual b-Lan), Digital Audio Out (Optical), External Speaker Out (3.5mm Phone Jack) : 1 (Spk-out fixed 0.01W~1.00W and line out), TV link Configuration(phone jack type) : 1 (b-LAN Service), MPI Port(RJ12 jack), Debug (Phone Jack Type) : 1(CPU/PTC)
  • Dimension (Unit: mm)

    Dimension (Unit: mm) spec
    Vesa 600 x 400
    W x H x D / weight (with stand) 1,683 x 1,043 x 369.8 / 41.6 kg
    W x H x D / weight (w/o stand) 1,683 x 974 x 35.1(65.2) / 38.8 kg
    W x H x D / Weight (Shipping) 1,839 x 1,166 x 231 / 52.2 kg
  • Power (Unit : Watts)

    Power (Unit : Watts) spec
    Voltage, Hz AC 120 V ~ 50 / 60 Hz
    Typical 183.3W
    Stand-by Under 0.5W

To download product manuals, please visit the Manual Download Page (Click).

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Product design, features and specifications are subject to change without notice and may also differ based on your region of purchase.
Screen images are simulated and/or dramatized. Some features in videos may not be available on all models. Please refer to the TECHNICAL SPECIFICATIONS tab for a complete list of features by model.