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- Pro:Centric Hotel Management Solution
- Embedded b-LAN
- NanoCell Display
- Voice Recognition

A Premium Smart Hotel TV With Pro : Centric Smart
The interactive smart solution, Pro: Centric SMART which is applied to UT770H, provides customers more convenience. Also, SDK Tools, Pre-Loaded Apps and content management software (Pro: Central V, Pro: Centric Direct), UHD quality, voice recognition technology satisfies hotel visitors more and optimizes your hotel brand value.
PRO:CENTRIC SMART APPLICATION PLATFORM
Pro:Centric Hotel Management Solution
Pro:Centric SMART is optimized for customizing hospitality services for hotel brands and guests through an IP & RF infrastructure. With its high picture quality, sophisticated design, and advanced connectivity functions, it upscales in-room entertainment and enhances convenience through high-end technology.
PRO:CENTRIC SMART APPLICATION PLATFORM
Pro:Centric Server Application
You can now express your hotel's unique identity with our customizable templates and pages. Pro:Centric provides you with a solution that be especially customized for your business.
PRO:CENTRIC SMART APPLICATION PLATFORM
Pro:Centric Direct Solution
Pro:Centric Direct is a hotel content management system that supports simple editing tools and provides various solutions such as 1-click service and IP network-based remote management. With this solution, users can easily edit the user interface, provide customized service, and efficiently manage all TVs.

ENHANCED COLOR PURITY
NanoCell Technology
NanoCell TV delivers a broad spectrum of color and lifelike accuracy with advanced NanoCell technology, which makes LG Hotel TV best ever.

SUPERIOR DESIGN
NanoCell Technology
NanoCell TV delivers a broad spectrum of color and lifelike accuracy with advanced NanoCell technology, which makes LG Hotel TV best ever.
USER-FRIENDLY EXPERIENCE
Voice Recognition
From seamless interaction to consistent user experience, LG is going one step further to lead the commercial TV market by including voice recognition, allowing users to easily control LG TVs.
USER-FRIENDLY EXPERIENCE
Soft AP and Embedded b-LAN
Software-enabled Access Point (SoftAP) is a “virtual” Wi-Fi feature that uses software to create a wireless hotspot. The current version supports Bridge Mode, which enables network managers to control connected devices.
USER-FRIENDLY EXPERIENCE
Smart TV by LG WebOS 4.5
This is LG Smart TV with WebOS 4.5. Explore the latest LG Smart TV features, and discover TVs that deliver innovative technology, remarkable clarity, and true-to-life colors.
USER-FRIENDLY EXPERIENCE
Instant On
The high speed loading system enables users to enjoy content immediately after turning on the TV.
USER-FRIENDLY EXPERIENCE
Multi IR
Multi IR function eliminates the signal interference of remote controls that occurs between TVs in multiple rooms. This system also works on the same LG TV model.
EASY SETUP AND MAINTENANCE
EzManager
EzManager provides a convenient installation function for automatically set up Pro: Centric TV settings without the extra effort of configuration. Auto-installation requires 1-3 minutes while manual installation requires 3-5 minutes.
EASY SETUP AND MAINTENANCE
USB Cloning
USB data cloning makes managing multiple displays more efficient for optimal operation. Instead of setting up each display one by one, data can be copied to a USB for one display, and then that data will be sent to the other displays through a USB plug-in.
EASY SETUP AND MAINTENANCE
Pro:Idiom
Prevent any illegal copying of content with widely used DRM (Digital Right Management).
EASY SETUP AND MAINTENANCE
Quick Menu
Enjoy LG’s easy home menu solution. Now LG provides the new Quick menu (ver. 3.0), making it easier and more user-friendly than ever. The solution has been upgraded in a big way with the addition of the new Hotel Promotional Video Creation Tool.
EASY SETUP AND MAINTENANCE
LAN out with VLAN (Virtual LAN) ID
Enhance the connectivity experience by overcoming the constraints of space. This feature enables users to manage a virtual LAN via the LAN out function, setting an ID for each device in the TV menu.Tech Spec
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Display
Display spec Inch 75 Resolution 3,840 x 2,160 (UHD) Type Nanocell (Nano Bezel) Backlight Unit Type Edge Brightness (nit) 400 -
Video
Video spec HDR (Dolby Vision / 10 Pro / HLG) Yes / Yes / Yes -
Audio
Audio spec Audio Output 20W + 20W Speaker System 2.0 ch DOLBY ATMOS Yes One Touch Sound Tuning Ready LG Sound Sync Bluetooth required -
Broadcasting System
Broadcasting System spec TV Reception ATSC / Clear QAM/VSB, Analog NTSC -
Hospitality Solution
Hospitality Solution spec Solution Type Pro:Centric (Smart, V, Direct), Quick Menu 3.0 Data Streaming (IP & RF) Yes HCAP (GEM/FLASH/HTML)<br>※ Service Carousel (TLL/XML) GEM / HTML5 IP Return path Yes Multicast / Unicast ready Yes / Yes webRTC (Real Time Communication) Yes Pro:Centric Application (version) PCA3.8 Pro:Centric Server PCS400R DRM Pro:Idiom (S/W Type), Pro:Idiom Media -
Feature
Feature spec Hospitality Hotel Mode(Installer Menu), Welcome Screen(Splash Image), Insert Image, One Channel Map(LCM), External Speaker Out (Int / Ext Variable / Fixed), Instant ON, V-Lan Tag, RJP (Remote Jack Pack) Compatibility, Auto Off / Sleep Timer, Motion Eye Care -
Jack Interface
Jack Interface spec Set Side HDMI In 2.0(2), USB 2.0 Set Rear RS-232C (Control & Service, Phone Jack Type), RJ45 (Usage Purpose : 1 (Ethernet)), RF In(Dual b-Lan), Digital Audio Out (Optical), External Speaker Out (3.5mm Phone Jack) : 1 (Spk-out fixed 0.01W~1.00W and line out), TV link Configuration(phone jack type) : 1 (b-LAN Service), MPI Port(RJ12 jack), Debug (Phone Jack Type) : 1(CPU/PTC) -
Dimension (Unit: mm)
Dimension (Unit: mm) spec Vesa 600 x 400 W x H x D / weight (with stand) 1,683 x 1,043 x 369.8 / 41.6 kg W x H x D / weight (w/o stand) 1,683 x 974 x 35.1(65.2) / 38.8 kg W x H x D / Weight (Shipping) 1,839 x 1,166 x 231 / 52.2 kg -
Power (Unit : Watts)
Power (Unit : Watts) spec Voltage, Hz AC 120 V ~ 50 / 60 Hz Typical 183.3W Stand-by Under 0.5W
To download product manuals, please visit the Manual Download Page (Click).
Screen images are simulated and/or dramatized. Some features in videos may not be available on all models. Please refer to the TECHNICAL SPECIFICATIONS tab for a complete list of features by model.